Smoke Our Trees, Save the Bees: How Buzz’d Saved 50,000 Bees at KIND Summer Fair

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Toronto’s KIND Summer Fair 2025 was a spectacle of cannabis culture, community, and creativity, but one brand stood out for more than just premium product drops. Buzz’d, Canada’s fast-rising cannabis brand, turned its booth into a movement, showing the industry that weed can be about more than rolling joints and chasing vibes. For Buzz’d, cannabis is a catalyst for consciousness, and the brand made that clear with its bold rallying cry: “Smoke our trees, save the bees.”

KIND Summer Fair has built its reputation as one of Canada’s most influential cannabis events, drawing thousands of consumers, brands, and advocates for two full days of exploration, connection, and celebration. Between product tastings, swag giveaways, and live entertainment, the fair was buzzing with energy. Buzz’d brought something new to the scene, fusing the joy of cannabis with a mission that reaches far beyond the festival grounds: protecting pollinators and reshaping how the cannabis industry interacts with the planet.

With an eye-catching booth, eco-conscious storytelling, and an unforgettable collaboration with Ontario’s Duffy Homestead, Buzz’d wasn’t just another cannabis brand at KIND. It became the brand everyone was talking about, proving that sustainability and cannabis culture can thrive together under one banner.

Why Bees Matter to Buzz’d

Photo by Ion Ceban

Without bees, life as we know it collapses. These tiny yet powerful pollinators are responsible for fertilizing one-third of the world’s food supply, touching everything from the apples in your lunch to the coffee in your morning cup. Yet global bee populations are plummeting due to pesticides, habitat destruction, disease, and climate change.

At Buzz’d, they're not here to stand on the sidelines. They believe cannabis culture has the power to spark a bigger movement. Their mission is rooted in authenticity, nature, and purpose, proving that cannabis brands can give back while still delivering top-shelf experiences.

That’s why Buzz’d is building partnerships with local apiaries across Canada, sponsoring hives, and expanding our commitment to pollinator preservation. When bees thrive, ecosystems thrive, and so does humanity.

Buzz’d at KIND Summer Fair 2025

KIND Summer Fair 2025 was buzzing. For their first major sustainability activation, Buzz’d partnered with Duffy Homestead, an 8th-generation family-run apiary in Bolton, Ontario. Together, they sponsored a full hive, protecting 50,000 bees before the end of the season.

But this wasn’t just about saving bees; it was about creating an experience. Their booth became a vibrant ecosystem of its own, blending cannabis culture with sustainability education.

• Over 1,000 honey samples from their sponsored hive were handed out to attendees.

• Guests discovered how their purchases fund hive maintenance, queen bee care, and habitat sustainability.

• Cannabis lovers connected the dots between pollination, food security, and the future of eco-conscious cannabis.

  
  

From sampling Buzz’d premium strains to tasting pure, local honey, attendees didn’t just walk away high; they walked away inspired.

Why Bees and Cannabis Are Connected

If you prefer to take a natural and organic approach in your cannabis grow room or garden, you might be surprised to learn that the key to healthier plants could already be sitting in your kitchen cupboard. Honey isn’t just a sweetener—it’s a natural growth enhancer that can support cannabis cultivation in several essential ways. Gardeners and growers alike have discovered that honey can act as a natural fertilizer, providing key macronutrients, stimulating root growth, and regulating the beneficial microorganisms that make up the soil food web.

One of the most fascinating aspects of honey is its ability to encourage strong root development. It contains natural enzymes, trace minerals, and sugars that not only fuel root growth but also support the formation of beneficial mycorrhizal fungi. These fungi form symbiotic relationships with cannabis roots, helping plants absorb water and nutrients more effectively. Honey also contains antibacterial and antifungal properties that can help ward off harmful pathogens in the soil, keeping your grow medium balanced and thriving without relying on harsh chemicals.

As you probably know, honey itself is the direct result of the tireless work of bees. These complex creatures harvest nectar from flowering plants, transform it into honey, and store it in their hives as a vital energy source. While honey sustains the bees that make it and satisfies our sweet cravings, it also contains a treasure trove of nutrients, amino acids, and bioactive compounds that can be repurposed in the cannabis garden. By integrating honey into organic cannabis cultivation, growers can replicate the closed-loop sustainability that bees naturally embody in their hives.

It’s also worth noting the symbolic connection here. Cannabis doesn’t rely on bees for pollination, but the cultures around both plants are deeply rooted in nature, community, and consciousness. Bees ensure the survival of ecosystems by pollinating the crops we eat, and cannabis has long sustained human creativity, healing, and connection. When these two forces come together, bees produce honey that strengthens cannabis cultivation; the relationship highlights a greater truth about interdependence in nature.

By making bees part of their brand mission, Buzz’d bridges that gap. The brand isn’t just cultivating cannabis, it’s cultivating awareness. By linking cannabis culture to pollinator protection, Buzz’d shows that cannabis companies can grow more than plants. They can grow movements, inspire sustainable practices, and remind us that even the smallest creatures, like bees, hold the key to thriving ecosystems.

Bee Facts You Should Know

• Bees pollinate 70 out of the top 100 human food crops, roughly 90% of the world’s nutrition.

• A single hive can produce up to 60 lbs of honey per year.

• Without bees, staples like apples, almonds, berries, cucumbers, and coffee would vanish from our diets.

• In Canada, winter losses in bee populations can exceed 30%, threatening food security nationwide.

  
  

Buzz’d: The Future of Conscious Cannabis

At the KIND Summer Fair, Buzz’d proved that cannabis can be more than just smoke; it can be a spark. Their hive sponsorship is only the beginning. Buzz'd is scaling their bee-saving mission across Canada, collaborating with leaders in both the cannabis and environmental industries to make pollinator protection a mainstream cause.

Because the truth is simple: every joint smoked with Buzz’d is a step toward saving the bees. And they're not stopping until protecting pollinators becomes as essential to cannabis culture as rolling papers and playlists.

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